‘Lady Doritos’: a solution to a problem that doesn’t exist – The Guardian

The Guardian

'Lady Doritos': a solution to a problem that doesn't exist
The Guardian
For some, it has been a successful strategy – memorably for Yorkie, the chocolate that was marketed in 2002 as “not for girls” (and increased sales that first year by 30%). It worked, says Follows, because “there was a fundamental truth, which was that
Doritos to Make 'Lady Friendly' Chips That Don't Crunch or Make a MessGlamour

all 124 news articles »

Leave a Reply

Your email address will not be published.

Back to Top